At SM Insurance Services, we believe that every chapter of life deserves to be protected and well-planned. Our motto says it all: Protection for Every Chapter.
We provide comprehensive solutions: life, auto, home, and business insurance (including liability, workers’ compensation, and employee benefits), along with estate planning through wills and trusts. But we go beyond traditional services. We also offer advanced financial strategies such as Advanced Marketing, the Infinite Banking Concept (IBC), and Debt Free Life—designed to help our clients protect, grow, and free their finances while building a strong future.
As a bilingual team proudly serving English- and Spanish-speaking families in Colorado, we are committed to offering trusted guidance and peace of mind every step of the way. No matter where life takes you, we’ll be by your side with protection that grows with you.
With us, you’ll find everything in one place: protection, strategy, and peace of mind for you, your family, and your business.

Life insurance
Life Insurance is one of the most important ways to protect your loved ones. It provides financial security for your family in the event of your passing, helping cover expenses such as daily living costs, debts, education, or even future goals. Life insurance isn’t just about leaving money behind—it’s about giving your family peace of mind, knowing they’ll be cared for no matter what happens.

Personal Insurance
Personal Insurance provides protection for the things that matter most in your everyday life—your car, your home, or the belongings inside your rental property. These coverages are designed to reduce the financial burden of accidents, damages, or unexpected events, giving you peace of mind no matter what life brings.

Commercial Insurance
Commercial Insurance is a set of coverages designed to protect your business. It includes policies that safeguard your physical assets (such as offices, equipment, inventory, and vehicles) and your liability toward third parties (customers, vendors, or employees).

Supplemental Insurance
This is where our journey begins. Get to know our business and what we do, and how we're committed to quality and great service. Join us as we grow and succeed together. We're glad you're here to be a part of our story.

Trust and Wills
This is where our journey begins. Get to know our business and what we do, and how we're committed to quality and great service. Join us as we grow and succeed together. We're glad you're here to be a part of our story.
"I can't say enough about the outstanding service I received from your company. Their team went above and beyond to meet our needs and exceeded our expectations."
Oliver Hartman